Monday, April 10, 2006

Here's the David Beckham of sumo himself, Kotooshu. Since he's from Bulgaria the Japanese company Meiji (makers of "Bulgaria" yoghurt) have taken it upon themselves to sponsor him - you can see their logo on the front of his costume. The advertising definitely works - when he won I ran out and bought a Bulgaria yoghurt in celebration.


Blogger lemaiz said...

The advertising is pretty subtle. Mind you, if you turned him upside down he might look like a yoghurt pot.


Eeew. Actually, on thinking about it, probably best he isn't turned upside down. Let the man be.

7:41 pm  

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